Short and Mid-term Supply Chain Planning
Global enterprises have had to fine-tune their planning processes to make better, faster decisions in the face of increasing supply constraints and high allocation needs. Participants joined this executive panel to delve into practical techniques for decision-making and effective prioritization amidst supply shortages, and importance of establishing a robust communication pipeline with the sales department to ensure a business-driven allocation approach that didn’t compromise customer satisfaction. The panel reflected on the crisis management strategies employed and considered alternative tactics that might have better weathered the storm.
Participant(s)

Roxane Desmicht
VP Global Supply Chain Management at AMS Osram

Peter Campbell
Head of Operations APAC at Edrington

Gautam Pal
VP Global Supply Chain at Shell

Tanguy Caillet
Executive VP, Growth Markets & Global Alliances at o9 Solutions, Inc.